Whether it's a TV, radio, print or online interview, let us coach you to be your best. Learn, practise and review techniques that'll make you and your message stand out from the crowd. From preparing for an interview to sticking to your core messages when a journalist wants to push you in another direction, this 'real world' training will give you both confidence and understanding.
Too many organisations think that simply having a Facebook or Twitter account ticks the social media box. Think again. Let us show you how to maximise your presence by using some of most powerful communications tools on the planet to their full potential, to grow your business, engage with customers and communicate with your staff. The social media world is constantly innovating and reinventing itself. Don't get left behind.
What happens when you're in the media glare for unexpected reasons? Let us work with you on a crisis communications plan that'll help you remain on the front foot, and satisfy the understandable interest of journalists who want to hear from you. Whether it's preparing for the worst while hoping for the best, or calling on us when 'the moment' happens, we're here to help and can guide you through this media minefield.
You may have the best story to tell, but if nobody's listening, what's the point? Our media training will arm you with a suite of skills to hone your message, understand your market, and tailor it to each medium. From how to write a media release to finding the essence of your story to capture the interest of newsrooms, we've the inside track on what media outlets are actually looking for in a story.
This is a great way to keep you and your team refreshed and ready to go for when the media requests come calling. This bite-sized course could be over a long lunch or early breakfast and will briefly recap the theory and get stuck in to some realistic scenario setting and practical experience in front of the camera. A perfect top-up for those who have completed the introductory course and want to keep their skills relevant.
This session is designed for those who have had some exposure to the media or who have undertaken our introductory course and want to get more experience in front of a journalist. Being asked to represent your organisation for a positive story is fairly straightforward, but how do you handle the media spotlight when the organisation is under pressure or facing negative headlines?
Struggling to grab the media's attention with your press releases? With just one short course, we can show you how to structure a press release so that it stands out from the rest. Using our templates, insider knowledge and decades of experience, we will make sure your press releases no longer go unnoticed.
The prospect of speaking in front of a group of people - no matter how big or small - can be a daunting one. But with the right speech laid out in front of you, there is no reason it should not be a breeze. From how to write it, how to remain on message and how to make your points clearly our course will give you the edge.
Do you need a helping hand through a big change, guidance with setting up an effective internal communications strategy or advice on how best to get your message across? We can guide you through a vital stage in your organisation's development, making sure your audience remains at the heart of what you are doing.
More organisations would now rather purchase editorial space than traditional advertising shapes in print or online. With the right training, there is no need to pay others to write this material for you. We can show you the subtle differences between news articles and advertorial and how to make sure the reader stays engaged in your content and absorbs the important messages you are trying to tell.
Do you have a big announcement to make or are planning to organise a press conference but don't know where to start? Or, perhaps you have a media interview to give? Let us prepare you, put your idea through its paces and iron out any creases before you go anywhere near a member of the media. Good preparation will go unnoticed - poor preparation could derail your entire project.
Tell us what you are looking for and we can build a course just for you. Perhaps you would like to merge some courses, or even cherry pick sections to match your needs or want us to come up with something specific to you - whatever it is, lets meet over a coffee and discuss your requirements. We can also deliver mock media interviews as part of recruitment processes for high profile roles.
If you have any questions about the courses we offer or would like to discuss a bespoke course to match your needs, please send us a message and we will get back to you as soon as possible.
Based at Compass Training, Brittania Place, St Helier, Jersey, Channel Islands.
Our training hours are flexible and we are happy to run courses to suit your needs.
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